Matt Lucas celebrates 50 years of The Mr Men and Little Misses, telling the amazing story of the colourful little characters who changed global publishing forever and follows the launch of a competition to find two new characters for their special anniversary.
Matt goes behind the scenes with the Hargreaves family, and learns the story of how Roger came up with these stories and creations, and how the story that started with a 'tickle' in 1971 took the literary world, then television, by storm to become one of Britain's most successful brands.
After meeting some illuminating experts who help him to explore the enduring magic of the Mr Men and Little Misses, Matt holds a birthday party to celebrate this special birthday and announces, by way of an animation he has created especially, the winning two characters - with jelly and ice cream of course…
