Record Ratings for ‘The Inner Circle’ as Series Reaches Halfway Point
Since its launch on 4th October, The Celebrity Inner Circle has consistently been the most-watched programme in its slot every Saturday evening. This weekend’s episode peaked at over three million viewers with a 28% audience share (source: Overnights.tv). In comparison, ITV’s Tipping Point: Lucky Stars peaked at 1.26 million viewers during the same slot. The Celebrity Inner Circle was also the third most-watched family show last Saturday, behind Strictly Come Dancing and The Weakest Link.
Meanwhile, the weekday version, airing at 4:30pm, continues to perform strongly – attracting average audiences of around one million viewers daily, with figures steadily growing since launch.
Together, these results highlight how The Inner Circle is resonating with audiences across the BBC schedule – establishing itself as one of the broadcaster’s most successful new entertainment launches of the year, and a major new format for Zinc Media Group.
The launch results speak for themselves:
Created by Zinc’s Scotland-based production label Tern TV, The Inner Circle emerged from a fiercely competitive BBC tender for a new quiz show. Kate Phillips, Director of Unscripted at the BBC said:
“The BBC asked for a format the whole family could enjoy. We saw over 120 pitches, and The Inner Circle stood out for its layers and originality”
The launch of The Inner Circle marks a major milestone in Zinc Media Group’s genre diversification strategy – representing our first move into entertainment formats and the culmination of several years of focused investment in this space.
WATCH ON BBC iPLAYER
Entertainment
